JOIN US LIVE ON INSTAGRAM – TODAY 9/8 AT 1 PM EST
Our ColorChat™ host, Mercedes Landázuri of Techmer PM puts CMG’s VP of Color Forecasting, Montaha Hidefi of Color Landing, “on the spot” for a fun and engaging interview on Instagram live 9/8 at 1 pm EST.
Montaha Hidefi currently serves on CMG’s Executive Committee as Vice President of Color Forecasting. She is an internationally experienced marketer, color trends scout and color forecast advisor who has helped many organizations in setting a marketing strategy, optimizing their product and color portfolios, and creating engagement with the target audiences through creative writing.
About the Host
Mercedes Landázuri has been involved in many aspects of materials design, from global raw material manufacturing to new appearance development with US OEMs and brand owners. With a background in eight world languages, she approaches new concepts through the framework of linguistics and believes that our world is shaped by the words we use. As Design Application Lead with Techmer PM, she translates between the languages of engineering and design to inspire both sides to achieve greater heights.