2022 International Summit

Tucson AZ

November 10-12, 2022

EXPERIENCE SOMETHING NEW AT THIS YEAR’S SUMMIT

 
COLOR BEYOND will encourage you to think about more than color, trends, and forecasts.  We’ve replaced our legacy workshops with new and collaborative events designed to heighten your connections and broaden your perspective.  In our hands-on workshops you’ll explore materials and how they relate to CMG’s directional color stories and their impact in the circular economy.  You’ll dive into color in the field of animation and games, exploring the impact on emotion and perspective.  Our mentoring event will broaden your thinking of color in new industries as you connect and establish relationships with a global community of color design experts. And to enhance your experience our PreSummit events will challenge your assumptions and thinking on color!
 

What to expect from this year’s Summit:

  • We’ll look at the future of color with the revelation of our 2024+ World Color Forecast™.  (CMG Full & Company Members will also receive early access to the printed 2024+ World Color Forecast.)
  • Our Keynote presenters will examine 60 years of color forecasting by presenting The CMG Color Story Evolution.
  • Inspiring Guest Speakers will share insights on ethical and sustainable color, and material for inspiration. Their workshop sessions will challenge and encourage you to think about materials from a different perspective and how they fit into the circular economy.
  • Explore color in animation and games and how it can evoke creativity and emotion.
  • Collaborate in a range of networking and mentoring opportunities designed to help you meet CMG members and tap into a wealth of resources.
  • Enhance your experience with the Albers Foundation Pre Summit workshop looking at The Ongoing Evolution of Color Thinking.
  • Supercharge your thought process with our Pre Summit workshop on Deviant Thinking.
  • Explore COLOR now and BEYOND with global color design experts.
  • Celebrate CMG’s 60th Anniversary.

Who Should Attend?

Global manufacturers, brands, and marketers understand the importance of color marketing to their bottom line. As a product developer, designer, manufacturer, CMF specialist, color specifier, or anyone who works with color for products or services, you won’t want to miss our Summit experience.

The Benefits of Attending

At our Summit, you’ll have plenty of opportunities to share and collaborate with other color design professionals across all industries—people who, like you, are constantly searching for inspiration, and for what’s next in color.

  • We’ll reveal our collection of regional forecasts from Asia Pacific, Europe, Latin America, and North America, and explore the final 2024+ World Color Forecast™.
  • Join the latest color design conversations, helping you to succeed in your field, and helping your company to achieve continued growth.
  • Network with individuals outside your specific industry, expanding your horizons and opening new areas for exploration.
  • Be part of an open-discussion atmosphere that will allow you to interact and come away with lasting relationships and connections. The friends you make will form your color community for years to come, and their energy and insight will prove invaluable.
  • You’ll hear newfound color revelations that will keep you, your company, and your clients well-versed in all things color.
  • Learn from color design professionals and influence your perception of future color directions.

The International Summit is being held at the JW Marriott Starr Pass Hotel & Spa, 3800 W. Starr Pass Boulevard, Tucson AZ 85745.

Rooms are subject to availability and a limited number are available at the discounted rate of $189 (plus taxes and resort fee. State and local taxes are currently 12.5% + $4 per room per night). This rate covers the period from November 8 to Saturday November 12.  Before and after these dates are at the prevailing rate.

 

Reservations can be made by calling the Reservations Center: 888-527-8989 or register online using the PASSKEY

 

Tucson International Airport:

The property is approximately 12.3 miles from Tucson International Airport. An airport shuttle is not provided transportation is available through Starr Transportation.

Phoenix Sky Harbor International Airport:

The property is approximately 114 miles from Phoenix International Airport.

 

 

Where style and comfort intersect, JW Marriott Tucson Starr Pass Resort & Spa offers uncomplicated relaxation amid the city’s most compelling attractions. Featuring luxury amenities and excellent service, our downtown resort is a full-service sanctuary where your comfort is always a certainty. Test your swing on the Arnold Palmer-designed desert golf courses, pamper yourself at our spa or take a dip in our multi-level pool and lazy river. Hike and bike on spectacular trails or explore the Arizona-Sonora Desert Museum, Kino Sports complex and Old Tucson Studios. In the evening, indulge in delicious cuisine in one of our resort’s buzz-worthy restaurants before retreating to well-appointed rooms and suites with stylish decor, plush bedding and separate sitting areas. If visiting for business or social events, succeed like never before in our sophisticated venues with room for up to 3,300 guests. Whatever your reason for visiting, we want to make your stay memorable at JW Marriott Tucson Starr Pass Resort & Spa.

 

 

 

 

Color Marketing Group is not responsible for the quality or any deficiencies of the JW Marriot Starr Pass Hotel, including on premise facilities or services of the employees of said hotel or facilities. Any grievances with the hotel quality, services or decencies are the responsibility of the registered guest. The registered guest is responsible for any litigation with the Hotel for compensation or refunds due to Hotel deficiencies.

The schedule may be subject to changes.

Thursday November 10:  Optional Pre-Summit Events

1 pm – 3 pm:  Deviant Thinking with Jennifer Thompson

Has  your organization had an innovation plan in the past but it just didn’t give you the results you expected?  Maybe you tried some design thinking exercises, put in a fun conference room complete with markers, white boards, Koosh balls and a foosball table…but innovation still didn’t come knocking.  Or maybe you have had some level of success with innovation…but don’t know where to go from here. Whatever the case may be, this session, led by Deviant Thinker, Jennifer Thompson, will super charge your thought process.

3.15 pm – 5.15 pm:  The Josef & Anni Albers Foundation with Fritz Horstman, Education Director.

Fritz Horstman will deliver a 30-minute presentation situating Josef Albers’s use of color in the ongoing evolution of color thinking from Newton and Goethe up until today. A 90-minute hands-on workshop exploring the fundamental aspects of Albers’s 1963 book Interaction of Color will present participants with the same prompts that Albers gave students at Black Mountain College in the 1930s and 40s, and at Yale in the 1950s. (Albers also taught for ten years at the Bauhaus, but didn’t teach a course devoted to color there.) We will cover color relativity and reversed grounds, and possibly more.

Friday November 11:

7 am – 8 am:  Attendee Breakfast

8 am – 12.30 pm:  GENERAL SESSION

8 AM – 8.05 AM:  President’s Welcome, Peggy Van Allen, Colorfuel

8.05 AM – 8.35 AM:  Revelation of the Asia Pacific and Latin American 2024+ Forecasts

8.35 AM – 9.35 AM:  Keynote Presentation by Montaha Hidefi and Doty Horn, The CMG Color Story Evolution – 60 years of Color Forecasting.

When Color Marketing Group® Executive members, Montaha Hidefi, VP Color Forecasting, and Doty Horn, Board member, volunteered to examine, study, and analyze sixty years of CMG archives to prepare for this Keynote presentation, they did not anticipate discovering a treasure trove of color.

Not only did they explore a 6-decade journey of color forecast information, but they uncovered a rich history of societal trends that influenced color and design preferences. They were impressed with the colors that trended each year, and each of the last six decades. They were fascinated as they tracked the colors that endured the tribulations of times, from recessions to natural disasters, and terrorist attacks. They were fascinated by the evolution of CMG color stories as told by thousands of participants across these past six decades.

9.35 AM – 9.50 AM:  Comfort break

9.50 am – 10.20 am Ethical & Sustainable Color by Guest Speaker Laura Perryman

Laura will discuss the concept of ethical and sustainable color followed by a live exhibit to help us understand what color is made from, and how it fits into the circular thinking/economy framework.  The exhibit will feature 8 sustainable color exhibits which will be an immersive insight into what, where, and how each color is made with props, processes and data revealed.

10.20 am – 10.30 am:  Comfort break

10.30 am – 12.30 pm:  Ethical & Sustainable Color continued

12.30 pm – 1.30 pm:  Lunch

1.30 pm – 4 pm: Guest Speaker, Brian Horn followed by his Workshop concept.

Blizzard Entertainment, a premier developer and publisher of entertainment software, has been creating universes for millions of players around the world.  As Cinematic Director Supervisor for Blizzard, Brian Horn is accustomed to working with color to evoke creativity and emotion.  In this presentation he will explore how color can be subjective and change with context. He will share an example of a Show he directed using colors that, despite having a generally agreed upon feeling, are used in a new context to evoke a new set of feelings. Using a variety of colorscripts for animation, he will reveal the final colors used throughout the Show. He will then invite you to work with a selection of printed cards of shots from a variety of movies and an accompanying short script and, working in small groups, you will select and organize cards for how you might construct a colorscript for the short scene/sequence.

4 pm – 5.30 pm:  Speed Mentoring

Executive Committee member, Susan Hayes Hoover, and Board member, Doty Horn will introduce you to a new and cool way to meet CMG members through this unique SPEED MENTORING event.  With the wealth of talent and expertise that CMG members share, what better way to support, enrich, and share your talents.

6.30 pm – 7.30 pm:  Cocktail Celebration – 60 years of color forecasting.

Saturday November 12:

8 am – 9 am:  Attendee Breakfast

9 am – 1 pm:  GENERAL SESSION

9 am – 9.30 am: Revelation of North American and European Forecasts for 2024+

9.30 am – 9.45 am:  President’s overview of CMG’s 2024+ World Color Forecast

9.45 am – 10.15 am:  Material for Inspiration by Guest Speaker Chris Lefteri followed by his Workshop concept.

At the heart of everything we do lies a desire to motivate designers to use materials creatively and to place materials at the heart of the design process. In this workshop you will be challenged and encouraged to think about materials from a different prospective. You will undertake a variety of materials-based exercises, describing and exploring their color and functionality.

10.15 am – 10.30 am:  Comfort Break

10.30 am – 12.30 am:  Material for Inspiration by Guest Speaker Chris Lefteri continued

12.30 pm – 1 pm:  CMG Annual Business Review

REGISTRATION DATES:

  • EARLY: Ends at 5 pm Eastern on October 1
  • REGULAR: Commences at 5.01 pm Eastern on October 1 through 5 pm Eastern on November 9.

 

TWO IS BETTER THAN ONE!

Register a Colleague for the International Summit and we’ll send you an Amazon gift certificate for $100. (Colleagues may not be current or former CMG members). Contact sgriffis@colormarketing.org for more information.

 

BECOME A PART OF OUR GROUP OF LIKE-MINDED PROFESSIONALS AND JOIN THE CUTTING EDGE OF THE BUSINESS OF COLOR.

Not a CMG Member?

  • If you join CMG within two weeks of the Summit, you’ll receive a refund of $100 off your first year’s membership. (Does not apply to Limited Members.)
  • If you join CMG as a Full or Company member on November 10-12 you will get immediate access to the 2024+ printed World Color Forecast materials.

Explore CMG Member categories and benefits.

 

IMPORTANT

  • Attendees will be required  to show proof of vaccination or show a recent negative Covid test (within 72 hours). Proof of vaccination should include the recommended full dosage and booster.
  • By registering for our Summit you agree to comply with all applicable COVID-19-related federal, state, and local laws, regulations, and guidance and with any other health and safety measures that we may implement to safeguard attendee wellbeing. 

See additional information under Health & Safety.

 

CMG MEMBER PRICING:

  • Early Registration INCLUDING PreSummit Ticket for Innovative Thinking with Jennifer Thompson – $1,050
  • Early Registration INCLUDING PreSummit Ticket for The Ongoing Evolution of Color Thinking by Fritz Horstman from the Albers Foundation – $1,050
  • Early Registration for INCLUDING BOTH PreSummit Events – $1,125
  • Early Registration ONLY – $975

 

  • Regular Registration INCLUDING PreSummit Ticket for Innovative Thinking with Jennifer Thompson – $1,150
  • Regular Registration INCLUDING PreSummit Ticket for The Ongoing Evolution of Color Thinking by Fritz Horstman from the Albers Foundation  – $1,150
  • Regular Registration for INCLUDING BOTH PreSummit Events – $1,225
  • Regular Registration ONLY – $1,075

2024+ WORLD COLOR FORECAST: Early access to the printed 2024+ World Color Forecast material is exclusive to CMG Full & Company Members.

Attendees under a Company Membership must be the nominated representative in order to receive the materials otherwise this will be mailed directly to the nominated Company members following the Summit.

 

NON MEMBER PRICING:

  • Early Registration INCLUDING PreSummit Ticket for Innovative Thinking with Jennifer Thompson – $1,150
  • Early Registration INCLUDING PreSummit Ticket for The Ongoing Evolution of Color Thinking by Fritz Horstman from the Albers Foundation – $1,150
  • Early Registration for INCLUDING BOTH PreSummit Events – $1,225
  • Early Registration ONLY – $1,075

 

  • Regular Registration INCLUDING PreSummit Ticket for Innovative Thinking with Jennifer Thompson – $1,250
  • Regular Registration INCLUDING PreSummit Ticket for The Ongoing Evolution of Color Thinking by Fritz Horstman from the Albers Foundation  – $1,120
  • Regular Registration for INCLUDING BOTH PreSummit Events – $1,325
  • Regular Registration ONLY – $1,175

 

 

Cancellation/Refund Policy
On or before Sept. 15th – all refunds will incur a $100 administration fee.
Sept. 15th – Oct. 21st – all refunds will incur a $150 administration fee.
Oct. 21st and beyond – refunds cannot be processed after this date.

Social Media & Recording Policy – CMG does NOT permit, under any circumstances, the recording of any of the presentations during the International Summit or any Color Forecasting Events, or in any form or media, including but not limited to audio recordings, video recordings, or literal transcripts, except by specific written permission from CMG’s Executive Committee. This includes guest speaker presentations, color/workshop report backs, visuals and presentations. Referencing CMG events and Workshops is permitted on social media but specifics details relating to color forecasts and information must be kept proprietary. You may, however, display direct links to CMG’s web or social media sites where CMG has published or promoted publicly released material. PLEASE keep in mind that our presenters have invested many hours into the development of this material and copyright laws apply. Written permission MUST be granted by Presenters and Speakers for any material that is used in any fashion or shared in any capacity.

Additional Information
For more information please contact sgriffis@colormarketing.org or call 703.329.8500.

 

REGISTER FOR THE 2022 INTERNATIONAL SUMMIT

THURSDAY, NOVEMBER 10

Enhance your experience with one or both of our Pre Summit events.

 

 

1 pm – 3 pm:  Innovative Thinking with Jennifer Thompson of Deviant Thinking

Has  your organization had an innovation plan in the past but it just didn’t give you the results you expected?  Maybe you tried some design thinking exercises, put in a fun conference room complete with markers, white boards, Koosh balls and a foosball table…but innovation still didn’t come knocking.  Or maybe you have had some level of success with innovation…but don’t know where to go from here. Whatever the case may be, this session, led by Deviant Thinker, Jennifer Thompson, will super charge your thought process.  In her presentation, Jennifer will address:

  • The neurological reasons why innovative thinking is so difficult.
  • How to rewire your brain and your company to expand your innovation.
  • The reasons why brainstorming doesn’t work and what to do instead.
  • Communication tips and tricks that work to get people to hear your new ideas. 

We love our assumptions and hold tightly to them but they need to be challenged to have an innovative idea.  Our assumptions have significant impact on our communication, on how we are heard, and how we can influence others. Working in  groups of 8-10 you’ll discuss the greatest challenges in sharing new ideas and how to overcome your assumptions and use new strategies. Get ready for some thought-provoking results!

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    Jennifer Thompson, Keynote Speaker, Writer, Coach, and External Provocateur.

 

 

 

Jennifer Thompson  is a well-practiced Deviant Thinker & Designer. For almost 10 years she has managed a creative team at one of America’s Top Fortune 50 Companies. Prior to her corporate life she was a successful entrepreneur in both the design and technology fields.  She aims to see things from a new perspective, evaluating what others are doing, and going far beyond that to challenge the status quo, and find new ways to do things. Everything, from how to raise money for a local charity, to how to start and run a business. She is a seasoned cheerleader for new and different ideas.

3.15 pm – 5.15 pm:  The Ongoing Evolution of Color Thinking by Fritz Horstman, Education Director of the Albers Foundation

Fritz Horstman will deliver a 30-minute presentation situating Josef Albers’s use of color in the ongoing evolution of color thinking from Newton and Goethe up until today. A 90-minute hands-on workshop exploring the fundamental aspects of Albers’s 1963 book Interaction of Color will present participants with the same prompts that Albers gave students at Black Mountain College in the 1930s and 40s, and at Yale in the 1950s. (Albers also taught for ten years at the Bauhaus, but didn’t teach a course devoted to color there.) We will cover color relativity and reversed grounds, and possibly more.

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    Fritz Horstman, Education Director

 

 

Fritz Horstman is Education Director at The Josef and Anni Albers Foundation, where he has worked since 2004. He has lectured and given workshops at l’École des Arts Décoratifs in Paris, the Bauhaus Dessau, The Royal Academy of Art in London, Yale University and many other institutions. He has curated exhibitions in Italy, Ireland, Croatia, Norway, and the United States, including the upcoming Anni Albers: Work with Materials at Syracuse University Art Museum, opening August 2022. Also an artist, he has shown his sculptures, installations, and drawings in recent exhibitions across Europe and the US. He received his BA from Kenyon College and his MFA from the Maryland Institute College of Art.The Josef and Anni Albers Foundation, situated in rural Connecticut, is devoted to preserving and promoting the enduring achievements of both Josef and Anni Albers through research, exhibition, and outreach.

THE CMG COLOR STORY EVOLUTION 

Sixty Years of Color Forecasting

When Color Marketing Group® members, Montaha Hidefi, VP Color Forecasting, and Doty Horn, Board member, volunteered to examine, study, and analyze sixty years of CMG archives to prepare for this Keynote presentation, they did not anticipate discovering a treasure trove of color.

Not only did they explore a six decade journey of color forecast information, but they uncovered a rich history of societal trends that influenced color and design preferences. They were impressed with the colors that trended each year, and each of the last six decades. They were fascinated as they tracked the colors that endured the tribulations of times, from recessions to natural disasters, and terrorist attacks. They were fascinated by the evolution of CMG color stories as told by thousands of participants across these past six decades.

In this Keynote presentation at this year’s annual International Summit, Montaha and Doty will reveal their discoveries addressing:

  • The colors that were most forecast for each decade.
  • The colors that crossed from one decade to another.
  • The colors that are trending back.
  • The color family that best represent sixty years of color and design preferences.

This is the CMG Color Story Evolution!

From the inception of Color Marketing Group in 1962, members’ prime interest was to promote more knowledgeable use of color in marketing; provide a forum for the exchange of ideas and the solving of color problems; and offer education and training in the complete application of color.

But for those interests to be enacted, we owe it to Elisabeth Burris-Meyer, then a consultant with the House & Garden Magazine, whom in 1963, put forward an idea to study current colors by collecting and exhibiting colored swatches of CMG members’ sold products and organize them on a color basis rather than by usage, industry, or type. The idea was adopted by CMG’s Executive Committee, and CMG established an exhibit which became known as the COLORFAIR™.

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    Montaha Hidefi

Montaha Hidefi is a world-renowned Color Archeologist™.  She centers her color consultancy services on developing color trends foresights and color forecast projections, portfolio ideation and customized color related insights to small, medium, and large organizations on a global basis.

In 2020, Montaha established the notion of Color Archaeology™ – a trademark of her Color Landing Studio, to best define the practice of color forecasting and its intricacies. Color Archaeology incorporates the skills and expertise to track and observe societal trends, analyze how they are interpreted in current times, and predict how they will evolve into the future.

Montaha lectures and keynotes about color and trends virtually and in-person at international events and company settings. Her articles on the subject matter are published in countless trade publications.

Montaha serves at Color Marketing Group® (CMG) as Vice President of Color Forecasting, as Member of the Executive Committee of the Colour Research Society of Canada (CRSC), and as Vice President of the Canadian Freelance Guild (CFG).

She holds a comprehensive background in international marketing, color marketing and the coatings industry. Montaha was born and raised in South America, is an avid traveler and has lived and worked in the Middle East, Europe, and North America.

She is co-author of Colour Design: Theories and Applications (2012 and 2017), and author of Giving Voice to My Silence (2022), Dando voz a mi silencio (2022), and Groping for Truth (2018).

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    Doty Horn, Founding Director, ColorVoyant

 

Doty Horn is the Founding Director of ColorVoyant LLC, a visionary color marketing firm specializing in Color, Design, Trend marketing and merchandising for the Commercial and Residential B-to-B Interior products industry.  She believes that it is the insightful translation of color and design that drives a successful business, no matter the market application.

With a strong background rooted in the Fashion industry and having worked in cross-current industries, Doty applies her keen fashion eye and “big picture” thinking to whatever she creates. Her background includes:  Creative Direction/product development SVP for Congoleum flooring, Armstrong flooring, Formica, Cole of California swimwear and at Benjamin Moore Paint’s Director of Color and Design, Doty established color strategies and trend forecasting for market-focused programs using color as the driving principle. Among numerous contributions, she created the Affinity® Color / Color Stories Collections and was the creator/visionary behind the internationally acclaimed and award-winning Color Pulse ® – an annual trend forecast.

Doty also created an international design blog for a Finnish paint manufacturer: The ColorVoyant Watch and has conducted presentations/workshops in the US, UK, Canada, Asia, Russia, Scandinavia, Italy and Germany.

Educationally, Doty has held teaching positions at FIDM-LA (Fashion Institute of Design and Merchandising) and FIT (Fashion Institute of Technology-NYC… bringing a unique and cross-current perspective to the color and design industry.  And has participated on panel discussions for Philadelphia University and The Consumer Products Safety Commission.

Doty is an active board member of The Color Marketing Group and has been member since 1991.  She has seen the sustaining life of the organization and believes that each member has a wealth of creative talent, waiting to be shared and enriched.  This led her to be a driving force for creating a CMG Mentoring program, which is being launched at the 2022 Tucson Summit.

Introducing our Guest Speakers

Brian Horn – Color in Animation and Games

Blizzard Entertainment, a premier developer and publisher of entertainment software, has been creating universes for millions of players around the world.  As Cinematic Director Supervisor for Blizzard, Brian Horn is accustomed to working with color to evoke creativity and emotion.  In this presentation he will explore how color can be subjective and change with context. He will share examples of a game cinematic he directed using colors that, despite having a generally agreed upon feeling, are used in a new context to evoke a new set of feelings. Using a variety of colorscripts for animation, he will reveal the final colors used throughout the cinematic. He will then invite you to work with a selection of printed cards of shots from a variety of movies and an accompanying short script and, working in small groups, you will select and organize cards for how you might construct a colorscript for the short scene/sequence.

 
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    Brian Horn, Cinematic Director Supervisor, Blizzard Entertainment

 

 

Brian Horn is a dad of small humans. In his spare time, he oversees a team of cinematic directors who lead some of the most talented artists in the world on some of the most epic content in video games. An award-toting director in his own right, Brian has directed cinematics for World of Warcraft, Diablo, Overwatch, Hearthstone, and Starcraft. Prior to directing, Brian made a career out of mashing buttons to edit various things in television and film, thus garnering an Emmy nomination and an opportunity to help create Blizzard’s animation editorial department. Brian’s personal films have been screened at festivals all over and the music he does in his other, other spare time can be heard on TV shows worldwide.

Chris Lefteri – Material for Inspiration

At the heart of everything we do lies a desire to motivate designers to use materials creatively and to place materials at the heart of the design process. In this workshop you will be challenged and encouraged to think about materials from a different perspective. You will undertake a variety of materials-based exercises, describing and exploring their color and functionality.

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    Chris Lefteri, Chris Lefteri Design Ltd

 

 

 

Chris Lefteri is an internationally recognized authority in materials and their application in design. The work of his studio and publications have been pivotal in changing the way designers and the materials industry consider materials. His books include Materials for Design and six other titles in the Materials for Inspirational Design series. Chris Lefteri Design has locations in London and Seoul and works with multiple Fortune 100 companies. His studio is widely recognized as one of the leading studios working in the field of materials & CMF. In 2018 he launched FixIts, his first materials driven brand. 

Ethical and Sustainable Color by Laura Perryman

Laura will discuss the concept of ethical and sustainable color followed by a live exhibit to help us understand what color is made from, and how it fits into the circular thinking/economy framework.  The exhibit will feature 8 sustainable color exhibits which will be an immersive insight into what, where, and how each color is made with props, processes and data revealed.

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    Laura Perryman, Trend, CMF & Colour Consultant

 

Laura Perryman MA (RCA) is an experienced CMF consultant and colour trend forecaster. Her ethos is that colour and materials should be integral to design but above all have a positive purpose for applications, products, and services. Working with brands, she helps create emotionally-connected and sustainable palettes in tech, interiors, packaging and product design. Laura has designed market-leading colour and visual identities for the likes of Nokia, Toyota, Speedo and Arrival. Her first book, The Colour Bible (Octopus Books, 2021) highlights 100 significant colours in art and design. Laura currently directs Colour of Saying, a consultancy that specialises in future-forward design with colour and materials. She is also a Visiting Lecturer at the Royal College of Art, across the School of Design.

Businesses depend on color directions for their products and services and having the right color at the right time is key to success.  After all, Color Sells and the Right Colors Sell Better!  As a global membership association, Color Marketing Group members have played a key role in providing annual color direction reports to hundreds of global companies for 60 years. Our strength lies in our global color community who contribute to our ChromaZone® Color Forecasting Workshops and regional Conferences, discussing consumer behavior and societal trends, and the impact these will have on color and design.  Our ChromaZone Workshops take place in advance of the annual Summit and attendees, who are color experts in their field, present their directional color trend stories as they relate to their industry/product. During the process, we analyze hundreds of colors and identify big picture trends that will influence color directions in the coming years.  The outcome from each event is 16 color directions that participants believe will be trending two years out and three trend stories driving the color directions.  At the end of our forecasting season, our Regional Steering Committees representing each of the Workshops curate all the results, distilling them to a global selection of 64 color directions comprising 16 from each of our regions of  Asia Pacific, Europe, Latin America, and North Latin America. The combined outcome – our 2024+ World Color Forecast™– will be revealed.

Meet our 2024+ World Color Forecast Presenters

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    Lora di Fabio, American Biltrite

    Principal Color Designer

Lora Di Fabio is Design & Development Manager at American Biltrite where she leads the design development of flooring products and marketing materials.After receiving her BFA (Honours in Graphic Design) from Concordia University, Lora has worked at Industrial Design firms and corporations where she specialized in colour and graphic applications on consumer products. She has lectured on the subject of Colour in Manufacturing at the University of Montreal School of Design.Previous to her present position, Lora worked for large design firms and corporations like Bombardier where her team received an Industrial Design Society of America (IDSA) award for their work. Other distinctions include the Advertising Excellence Award from Architectural Record and recently a Good Designaward from the Chicago Athenaeum.A member since 2006, today Lora sits on the Board of Directors of the Color Marketing Group and serves on the CMG Color Forecasting Committee where she helps steer the North American colour forecasts.

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    Montaha Hidefi, Color Landing

    Color Archeologist and Vice President Color Forecasting, Color Marketing Group

Montaha Hidefi is a world-renowned Color Archeologist™.  She centers her color consultancy services on developing color trends foresights and color forecast projections, portfolio ideation and customized color related insights to small, medium, and large organizations on a global basis.

In 2020, Montaha established the notion of Color Archaeology™ – a trademark of her Color Landing Studio, to best define the practice of color forecasting and its intricacies. Color Archaeology incorporates the skills and expertise to track and observe societal trends, analyze how they are interpreted in current times, and predict how they will evolve into the future.

Montaha lectures and keynotes about color and trends virtually and in-person at international events and company settings. Her articles on the subject matter are published in countless trade publications.

Montaha serves at Color Marketing Group® (CMG) as Vice President of Color Forecasting, as Member of the Executive Committee of the Colour Research Society of Canada (CRSC), and as Vice President of the Canadian Freelance Guild (CFG).

She holds a comprehensive background in international marketing, color marketing and the coatings industry. Montaha was born and raised in South America, is an avid traveler and has lived and worked in the Middle East, Europe, and North America.

She is co-author of Colour Design: Theories and Applications (2012 and 2017), and author of Giving Voice to My Silence (2022), Dando voz a mi silencio (2022), and Groping for Truth (2018).

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    Antonella Ruiz, Sherwin Williams, Central America

    Director of Regional Marketing

Antonella Ruiz is the Director of Regional Marketing for Sherwin Williams Central America where she has responsibility for the management of coatings in architecture, industrial, wood finishes, and automotive lines, as well as the management of communications and publicity.  She holds a Master in Business Administration and Industrial Engineering, with more than 15 years of experience in multinational organizations within the mass consumer brands, telecommunications, and coatings and paints.  She specializes in marketing, especially in product management.

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    Peggy Van Allen, Colorfuel

    Founder, Colorfuel, and President, Color Marketing Group

Peggy Van Allen, the founder of Colorfuel, is a designer and color anthropologist with a background in graphic design and experience in trend research, visual merchandising and palette development. Her unique skillset allows her to visually communicate the complexities of color in a way that is both inspirational and educational. Trend forecasting is integral to the success of design and color palette development. Color anthropology is the study of human behavior in order to understand the why, which, and when of a target consumer’s color preferences.

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    Judith van Vliet, The Color Authority

    Founder, The Color Authority and Immediate Past President, Color Marketing Group

Judith van Vliet is the Founder of The Color Authority™ as she helps people to unleash color in their lives and businesses. TCA develops color trends for different markets through storytelling and palette development and offers different services in the color consultancy area. Judith works with a global color network of like-minded experts that understand the power of color. She is a fervent public speaker and is host of the namesake podcast that brings fascinating conversations with some of the most inspiring people in the world of color. She serves on Color Marketing Group’s Executive Committee as Immediate Past President where her in-depth knowledge of color helps maintain CMG at the forefront of global color forecasting. Judith currently works and podcasts out of Milan, Italy.

SPEED MENTORING

As we prepare to launch our Mentor Program in 2023, we want to give you a teaser insight of what’s to come.  Our Mentor Program Committee has designed a Summit experience to give you a cool way to meet CMG members and tap into the wealth of resources available within your community.

With the wealth of talent and expertise that CMG members share, what better way to support, enrich, and encourage each other.

 

Meet the Speed Mentoring Presenters:

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    Susan Hayes Hoover

 

 

Bio to follow.

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    Doty Horn, Founding Director, ColorVoyant

 

Doty Horn is the Founding Director of ColorVoyant LLC, a visionary color marketing firm specializing in Color, Design, Trend marketing and merchandising for the Commercial and Residential B-to-B Interior products industry.  She believes that it is the insightful translation of color and design that drives a successful business, no matter the market application.

With a strong background rooted in the Fashion industry and having worked in cross-current industries, Doty applies her keen fashion eye and “big picture” thinking to whatever she creates. Her background includes:  Creative Direction/product development SVP for Congoleum flooring, Armstrong flooring, Formica, Cole of California swimwear and at Benjamin Moore Paint’s Director of Color and Design, Doty established color strategies and trend forecasting for market-focused programs using color as the driving principle. Among numerous contributions, she created the Affinity® Color / Color Stories Collections and was the creator/visionary behind the internationally acclaimed and award-winning Color Pulse ®–an annual trend forecast.

Doty also created an international design blog for a Finnish paint manufacturer: The ColorVoyant Watch and has conducted presentations/workshops in the US, UK, Canada, Asia, Russia, Scandinavia, Italy and Germany.

Educationally, Doty has held teaching positions at FIDM-LA (Fashion Institute of Design and Merchandising) and FIT (Fashion Institute of Technology-NYC… bringing a unique and cross-current perspective to the color and design industry.  And has participated on panel discussions for Philadelphia University and The Consumer Products Safety Commission.

Doty is an active board member of The Color Marketing Group and has been member since 1991.  She has seen the sustaining life of the organization and believes that each member has a wealth of creative talent, waiting to be shared and enriched.  This led her to be a driving force for creating a CMG Mentoring program, which is being launched at the 2022 Tucson Summit.

Color Marketing Group would like to thank the following for their support and sponsorship of this Summit:

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For more information on how to be a CMG Partner please  contact sgriffis@colormarketing.org.

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The health and safety of our attendees, staff, and hotel personnel is of utmost important so we kindly ask for your compliance with our Health & Safety Policy. By registering for out Summit you agree to comply with all applicable COVID-19-related federal, state, and local laws, regulations, and guidance and with any other health and safety measures that we may implement to safeguard attendee wellbeing.

CMG Policies:

  • Attendees will be required  to show proof of vaccination or show a recent negative Covid test (within 72 hours). Proof of vaccination should include the recommended full dosage and booster.
  • Masks are optional throughout the Summit unless required by the local law.
  • CMG will closely monitor the CDC statements and follow their guidelines.  This may result in CMG modifying our COVID procedures and we will inform attendees of any changes.
  • If you experience symptoms of COVID-19, are feeling ill, or if you have recently been exposed to someone who has COVID-19, you should not attend the Summit but seek medical guidance.
  • We kindly ask that all attendees recognize the health and safety measures implemented by the JW Marriot hotel available at https://clean.marriott.com

 

2022 International Summit

Tucson AZ