China Design Trends 2020/2021
What’s trending in the Chinese consumer market? After analysis of the global trends, Yang Design digs deeper for a thorough exploration of the local market, analyzing each consumer segmentation, and confidently proposing China’s future design trends. The trends, common across many industries, will lead the development of China’s design field. Yang Design researches social formation, consumption trends, and conducts design expert interviews, finalizing Chinese lifestyle forecasts and identifying the macro trends. For each trend, Yang Design provides corresponding CMF (color, material, and finish) proposals, which will be suitable for various design fields in China.
Yang Design’s Strategic Director and Chief Editor of China Design Trends Report, Xiaojing Huang, will present these Macro Trends at this year’s CMG 2020 Asia Pacific Conference, July 23rd and 24th in Shanghai China.
Xiaojing Huang, Yang Design
CMG’s 2020 Asia Pacific Conference Guest Speaker, Xiaojing Huang
As Strategic Director of YANG DESIGN, the most forward-looking design consultancy in China, Xiaojing Huang has been leading the strategic team to build the UX Lab, CMF Lab and Service Design Lab, defining design strategy to realize business value for companies in different development stages. Huang’s clients are leading brands including Boeing, BMW, GM, Toyota, Honda, Nissan, Hyundai, Huawei, Samsung, Fujitsu, BOSE, Schneider Electric, Hitachi, Haier, Unilever and Vanke.
Yang Design is a forward thinking industrial design consultancy in China. It has won nearly one hundred major design awards, including Red Dot and iF awards, G-Mark award, IDEA award, Design for Asia silver award, and Forbes China’s Influential Design award. Yang Design has a Design Strategy Institute, CMF and Trend Study Lab, User Study Lab, Prototype Center, Brand Innovation Department, Product Innovation Department, and Public and Service Design Department, and has long term strategic partnerships with professional design research institutes from countries including Germany, Britain, the United States and Japan.
Hear her presentation, China Design Trends, at this year’s Asia Pacific Conference.
CMG 2020 Asia Pacific Conference, Shanghai, China
Location: Shanghai, China
Dates: July 23rd and 24th
2022+ Asia Pacific Forecast
We recently revealed the 2021+ Asia Pacific Forecast during our 2019 International Summit. Now we begin to forecast color directions for 2022 and beyond and YOU can be part of that conversation. Our Conference Workshops offer a chance to explore and recognize subtle nuances in color, to envision which palettes and color combinations will best attract, inspire, and inform, and to explore the global influences and drivers that affect color directions.
At the very heart of all CMG Conferences is our Color Forecasting process where the world’s leading color and design influencers share, discuss and explore color directions. You will be on the cutting edge of color forecasting, and you’ll bring these insights back with you to shape and validate discussions and decisions on color directions for your industry, product, or service. CMG’s Color Forecasting process is a collaboration of minds; a joint effort to understand and interpret what is happening in the world around us and how this will influence colour. The final result? A 16-color directional forecast that is distributed electronically with a report identifying the trends and influences affecting color directions. The Color Forecast shows notations in all the major color systems including Pantone, NCS Colour, RAL, RGB, and L*a*b*.
Who Should Attend?
Global manufacturers, brands, and marketers understand the importance of color marketing to their bottom line. Your company will benefit from creating research fueled and validated products in colors that sell. As a project manager, product developer, designer, manufacturer, CMF specialist, color specifier, and anyone who works with color for products you won’t want to miss the important color discussions.
