October Color Alert® - Mono Tasking - Color Marketing Group®

OCTOBER COLOR ALERT® – Mono Tasking

Intense and focused, Mono Tasking is a color for contemplation and strength, and far from singular in action.

Blue is often seen as modest and friendly, but Mono Tasking expresses blue’s other attributes of authority and power. Predicted in 2018 during Color Marketing Group’s European meetings to emerge in 2020, Mono Tasking introduces a trend-forward, directional dark blue that moves beyond traditional navy and midnight blues.

Mono Tasking may have an appealing, familiar blue origin, but this deep version is emerging in products that stand well on their own, exuding a special sense of purpose and clout. Fashion is a forerunner as Mono Tasking creates an aura of authority, with an edge of purpose, yet warm thanks to its subtle red undertone.

Mono Tasking can be sharp and concise, or sumptuous and comforting. No matter the material, Mono Tasking is an influential color in clothing and accessories, especially items within the “zoom” view. As the world continues to open up, Mono Tasking will be used to add steadiness and calm to fashion looks, and appearing well in most light conditions, and respectful of gender, age, and ethnicity, Mono Tasking is suited as a relatively neutral hue that can complement anyone.

For interior spaces, Mono Tasking is an important addition to deep color options. It has a commanding presence or takes a background position to support a space and the items within. Walls and ceilings may be redefined with Mono Tasking in a variety of sheens from matte to polished gloss. Furnishings, textiles, rugs, and accessories employ a splash of Mono Tasking’s quiet strength to create grounding aesthetics. An inviting sofa adds a single, grounding visual note in Mono Tasking, while smaller pieces such as chairs or accessories add moments for the eye to settle and the mind declutter.

Beyond home and fashion, Mono Tasking appears in personal care products, electronics, automotive, and action recreation. Defined as a hue for decluttering and narrowing focus makes Mono Tasking ideal for design now.

Mono Tasking, a singular color that can take on any design task or product aesthetic.

Stay connected in color by signing up to receive our FREE monthly Color Alert® and bi-weekly newsletter, CMG Color Connection. Follow #ColorAlert #ColorSells

About CMG’s Color Alert®

Color Alert® is an exciting monthly feature from Color Marketing Group® (CMG), illuminating one color each month from our World Color Forecast™ and validating our color predictions in the market. As a color litmus test, and drawing from North American, European, Latin American, and Asia Pacific directional Forecasts, Color Alert® brings CMG’s directional color stories to life, whether seen on store shelves, cruising along highways, or strutting fashion runways.

Color Marketing Group holds Color Forecasting Workshops – ChromaZones – and international Color Conferences to determine color direction approximately two years in advance (depending on industry). For instance, colors for 2020 were forecast back in 2018. As the year unfolds we reveal one color per month. The results from these events are consolidated to form CMG’s World Color Forecast™ which is revealed annually at CMG’s International Summit.

Color Marketing Group is ready to share the excitement of color on an international scale and Color Alert® lets the world know that CMG members are spot on with color direction. The eyes of its members are keen on the current emergence of color while staying focused on future hues.

Knowledge, discovery, direction, and affirmation make Color Marketing Group the premier international association for color design professionals and Color Alert® allows us to share it with the world.

View our Color Alert Archives

SaveSave