The Future of Influence
Unique Futurist to Present at Color Marketing Group’s 2019 European Conference
Geraldine Wharry’s global experience as a fashion designer and trend forecaster has led her to collaborate across the style industry in fashion, beauty, innovation, technology, marketing and retail for leading brands, agencies and institutions.
She is a unique futurist, a polymath, equipped with the vision of a forecaster, the craft of a designer, and the relentless curiosity of a scientist.
Her reputation for accurately predicting trends and designing successful fashion collections has equipped her collaborators with successful product launches, trend foresight and best-selling designs in the USA, Europe and Asia.
Passionate about knowledge and from a family of educators, artists and scientists, Geraldine has also dedicated herself to public speaking, mentoring, lecturing and writing. She has been featured in the press with international outlets such as the BBC, Dazed Beauty, Vogue and Grazia UK.
Guest Speaker Geraldine Wharry’s Story
Geraldine Wharry is from Paris and is bi-cultural / bilingual French American, growing up traveling between the USA and France. She fell in love with textile design and graduated from E.N.S.A.A Duperré in Paris in 1999. After receiving a full scholarship to Parsons in New York, she decided to move there, equipped with her portfolio, 400 dollars and her dual citizenship. There she quickly joined cult street wear brand Triple 5 Soul as fashion designer and started traveling around the world to design, develop, and manage the womenswear collection.
In 2004 Geraldine moved to Los Angeles where she worked for iconic surfwear label Ripcurl and premium denim brand 7 For All Mankind. In between her roles, she took a six month break to work in Tanzania for a charity and expand her outlook.
After 11 years as a fashion designer, Geraldine decided to change her fashion lens and focused on innovation. She moved to London and joined WGSN as senior womenswear trend forecaster for Macro Trends and Seasonal Directions. She now runs her own consultancy and has grown a global reputation for thought provoking presentations and vision.
Geraldine can be found at her local farmers market on Sundays or befriending dogs in the neighborhood.
CMG 2019 European Conference, Catania, Italy
Country: Italy
Dates: Wednesday, May 15th – Friday May 17th, 2019
Location: Plaza Hotel Catania, Viale Ruggero Di Lauria No. 43, 95127, Catania, Italy
2021+ European Forecast
We recently revealed the 2020+ European Forecast during our 2018 International Summit – now we begin to forecast color directions for 2021 and beyond and YOU can be part of that conversation. Our Conference Workshops offer a chance to explore and recognize subtle nuances in color, to envision which palettes and color combinations will best attract, inspire, and inform, and to explore the global influences and drivers that affect color directions.
At the very heart of all CMG Conferences is the Color Forecasting process where the world’s leading color and design influencers share, discuss and explore color directions. You will be on the cutting edge of color forecasting, and you’ll bring these insights back with you to shape and validate discussions and decisions on color directions for your industry, product, or service. CMG’s Color Forecasting process is a collaboration of minds; a joint effort to understand and interpret what is happening in the world around us and how this will influence color. The final result? A 16-color Directional Forecast that is distributed electronically with a report identifying the trends and influences affecting color directions. The Color Forecast shows notations in all the major color systems including Pantone, NCS, RAL, RGB and LAB.
Who Should Attend?
Global manufacturers, brands, and marketers understand the importance of color marketing to their bottom line. Your company will benefit from creating research fueled and validated products in colors that sell. As a project manager, product developer, designer, manufacturer, CMF specialist, color specifier, and anyone who works with color for products you won’t want to miss the important color discussions.
