Silk Thread MAXIMIZE Color Alert® Color Exploration
Color Exploration
When applying trend or directional colors during the product development process, one may need to do some further color design exploration to identify the perfect product color. By using the TechmerVision digital color tool to explore Color Marketing Group’s Color Alert® MAXIMIZE, colors in combination with the Color Alert monthly forecasted colors, designers are able to visualize color nuances, interactions, and harmonies to accurately and quickly prototype colors for products that are on-trend.
Color Alert® MAXIMIZE
Quiet Power, Big Strength
The quiet power evoked by Silk Thread is soothing and contemplative. It is a hue that complements other colors with a knowing presence. Its yellow undertone, with the slightest influence of red, creates a forward moving hue that is outwardly simple and classic, and offers more beyond the first glance.
Confident to stand on its own, Silk Thread is also confident enough to be a supportive color. It creates moments of lightness when combined with deeper colors such as charcoal, dark red, and navy. Silk Thread retains its natural roots as it coordinates with olive, grey, yellow, and cocoa. The pale value also creates a moment of Silk Thread led pastel when it is combined with gentle colors of pale blue, lilac, and blush pink.
Read the full Color Alert® and Color Alert® MAXIMIZE color story.
ABOUT TechmerVision
TechmerVision Color Exploration is a web-based color tool that accurately visualizes forecasted color directions beyond the actual hue. It provides a quick and affordable way to increase color harmony while minimizing color discordance during the product development cycle. The aim is to help designers translate their inspiration into color for application and for design development purposes.
TechmerVision Color Explorations can be downloaded from the member-only Reports area.
MEMBERS
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NON-MEMBERS
OUR PARTNER
Techmer PM has partnered with Color Marketing Group® to bring members the TechmerVision Color Explorations MAXIMIZE, an extension of the Color Alerts® which explores colors in combination with the forecasted color.
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