ColorContext™, released monthly, showcases key trend stories and colors influencing your designs. Sourced from our member-led Color Application Workshops, this month we are sharing inspiration from our 2020+ Colors in Home Report.
COLORCONTEXT™ – WHAT IS REAL AND WHAT IS AN ILLUSION?
Through multi-sensorial design and raw desire, we recreate our future using artificial intelligence to connect and take control.
We are on the edge of becoming our own truth seekers. We need to recreate our world and what we had imagined it already to be.
This future scenario is characterized by uncertainty. Different from past eras, the future is unclear – there are numerous unpredictable factors. People in this new era want to be unplugged and uncontrolled. They want to escape conformity and state out loud and clear: “I want to be me.” Millennials’ nomadic lifestyle and their travels before settling down will create fluid views on ethnicity and religious beliefs. We-Go-ism defines the Global Citizen trend, the antithesis to political movements of de-globalization. New consumers were born or raised with constant connectivity.