May 2019 Color Alert®
Halo RGB: 199, 226, 224 HEX: #c7e2e0 NCS: S 0515-B50G
Lift your color spirits to the sky with Halo! Rising during Color Marketing Group discussions in Europe in 2017, for emergence in 2019, this light blue has, indeed, arrived to sooth our souls, and eyes, with its soft take on a classic hue.
Beautifully balanced between blue and green, with the perceived lightness of air, Halo adds a sense of weightlessness to any product it touches. It practically feels transparent and its clarity adds to its fresh take on its core color.
Halo is the breath of fresh air for which the world has been longing. It may have originated in Europe, but it is embraced around the world and has, like many other light hues, become season-less. Halo is a welcome addition to color palettes for fashion, home, technology, and myriad other applications, and consistently delivers a message of newness and clarity.
Lovingly revisited both indoors and out as a ceiling color to mimic a clear sky, Halo is also captivating as a glossy painted floor, on furnishings wrapped in casual textiles, rugs, cabinetry and furniture. The effect of Halo is freedom from the heaviness of the day and from the confines of a structure.
Fashion understands the nuance of Halo as a solid or as a supporting color role in a print. The hue’s familiarity is highlighted by its natural, heavenly sky inspiration, but it is also modern as a reinterpretation of light blue. From clothing, to handbags and shoes, to pale blue gemstones, and polished nails, Halo is adding to the lightness of being, and sartorial sparkle.
Coordinated with other hues, Halo adds a note of whimsy to mid-range and dark blues, as well as offers a cooling caress with coral, orange and yellow. It forms a crisp contrast with dark green and terra cotta, and creates an otherworldly sense when appearing with black or grey. Its ability to remain light and airy remains even with special effects and varying sheen levels, as it is as uplifting in matte as it is in gloss, as intriguing on its own as it is in a pearlescent or metallic finish.
Raise yourself up with the ethereal, clean look of Halo, and let it lift your design projects with its new color.
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Your design dreams can float in the incredible lightness of Halo. This airy light blue hue, originating in Europe, but taking on the world, has the ability to lift the look of a product or space with its clarity and freshness.
Halo is a new take on pale blue and its balance of blue and green makes it a perfect hue to create analogous color palettes with deeper values of those same hues. Crisp with deep blue, and refreshing with dark green, it is a natural color for a breath of fresh air. Halo adds an edge to black and grey, cools bright colors like orange and yellow, and becomes an energetic addition with beige and brown.
Add it to a designed space for an uplifting moment of color; Halo can suggest moments of clarity inside and out, offering a sense of serenity as it winks with a bit of playfulness. Make it shine with a glossy finish, create depth with a matte sheen, or make it sparkle with a metallic effect. No matter what you do, Halo offers its modern take on blue with its inspiring lightness.
Soar above the mundane, and create and design with the clarity of Halo.
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April 2019 CONTRIBUTORS: Judith van Vliet, Sandy Sampson, Mark Woodman, Maryanne Cole